Marc Ive, CEO at Rezcomm, says: We understand the importance tech decisions have on the success of an airport’s non-aeronautical revenue. That’s why we created a unique omnichannel e-commerce platform in Rezcomm Shop that combines e-commerce, analytics and digital engagement […]
In 2017, 269 billion emails were sent and received every day. That’s an incredible amount of emails. Some of these were no doubt sent by your venue, to your customers, because, after all, email is still the most effective marketing […]
Email marketing is as relevant as ever for business in 2019. It is still considered the top-performing channel when compared with social media marketing, search engine optimisation and offline marketing (Econsultancy, 2018), and when it comes to generating leads, it […]
New figures published by Barclaycard show that experiences remain a top priority for UK consumers. Despite rising prices and inflationary pressures, consumer spending on travel in the UK went up by 3.3% in 2017. Meanwhile, Expedia found that 74% of […]
Each year in marketing brings new trends and technologies but one thing remains constant: Email is still the most effective form of marketing across sectors. Average ROI in the US is $38 for every $1 invested, whilst 18% of top […]
The Internet has become the go-to place for information of any kind. The importance of digital branding is at an all-time high. As shopping increasingly moves online, Statista predicts that e-commerce will reach a share of 18% of all retail […]
Travel and Tourism is a massive industry, accounting for 10.4% of global GDP and 313 million jobs in 2017 and with a value of over $7.6 trillion US in 2016. The rise of the experience economy, in particular across the […]
Inverness Airport becomes the latest organisation to sign Rezcomm’s full suite of services, as the UK-based e-commerce company ramps up its expansion. The fourth busiest airport in Scotland operates commercial passenger flights to European and UK domestic destinations, and its […]
Civil aviation is booming thanks to nose-diving air travel costs. According to Statista, 2017 saw 36.8 million flights operated worldwide, and an article in the Telegraph neatly demonstrates the drop in price from 1955 (‘the Golden Age of Flying’) to […]