Spotlight on Rezcomm’s women in tech on International Women’s Day
The tech industry is really good at trends. There’s constant innovation, meaning technology companies often drive change in other sectors, and creating and following trends is an important part of corporate strategy. However, there’s one area where tech, an industry […]
How to maximise direct booking & fend off aggregators & offsite competitors using PPC
Paid search has become an absolute necessity for airport parking providers – both official and otherwise. Hitwise UK indicates that over 60% of clicks for airport parking search queries are on paid search listings. Accordingly, if you offer airport parking […]
New Platform Feature: Simple and Intuitive Checkout
When it comes to attention to detail, Rezcomm has it in spades. In fact, walking through a demonstration of Rezcomm’s new omnichannel ecommerce Shop platform you might be impressed by the confidence it instils during the booking process. Every stage […]
New Platform Feature: Customer-focused Variable Search Results
The non-aeronautical sector accounted for a whopping 39.4% of global airports’ revenues in 2017 with the ACI strongly encouraging airports to continue developing and maximising non-aviation offerings (source: 2018 ACI Airport Economics Report). This increasing profitability of retail concessions and […]
Now Serving a Quarter of a Billion Passengers
New partnerships in 2018 increase global reach for airport ecommerce experts as Boston beckons Rezcomm experienced exciting growth in 2018 as its customer-centric approach, industry expertise and forward-thinking ethos won a host of new airport clients. Now, as the team […]
4k non-passengers go Christmas Shopping at Belfast International Airport
Shoppers and charities win big with Belfast International’s Christmas Shopping event, as the airport partners with Rezcomm to deliver an exclusive festive experience. The Northern Irish airport, which serves almost six million passengers a year, allowed friends and family of […]
How to improve your airport’s email marketing strategy
Email marketing remains the primary driver of customer acquisition and retention for airports and across associated industries. Despite the image-centric glitz and popularity of social platforms like Instagram, Facebook and Twitter, 81% of SMBs still use email as their primary […]
Gaining a 360-degree view of your customers
Customer relationship management (CRM), and in particular, Cloud-based CRM is experiencing a stratospheric rise in popularity. Back in 2008, only 12% of businesses employing CRM used a cloud-based tool while 88% preferred on-site software. Fast-forward ten years to 2018 and […]
